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    Interne Kundenorientierung des Controlling

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    Author(s)
    Mosiek, Thomas
    Language
    German
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    Abstract
    Im Gegensatz zu dem Anspruch vieler Controller, sich zunehmend als unternehmensinterne Berater in Fragen der Planung, Steuerung und Kontrolle zu profilieren, wird Controlling von seinen internen Adressaten vielfach noch unzureichend als serviceorientierte Dienstleistung wahrgenommen. Controlling – im Sinne von Führungsunterstützung – kann sachgerecht nur über eine konsequente Orientierung an den Informationsbedürfnissen und Koordinationserfordernissen des Managements geleistet werden. Ziel der Arbeit ist daher, die potenzielle Kundenorientierung im Controlling einer differenzierten Betrachtung zu unterziehen, um gestaltungsrelevante Tatbestände zu identifizieren und Anwendungsvoraussetzungen ausgewählter betriebswirtschaftlicher Instrumente darzustellen.
    URI
    http://library.oapen.org/handle/20.500.12657/26907
    Keywords
    buchhaltung; controlling; Controlling; finanz; Interne; Kundenorientierung; Mosiek
    DOI
    10.3726/b13856
    ISBN
    9783631753217
    OCN
    1082957258
    Publisher
    Peter Lang International Academic Publishers
    Publisher website
    https://www.peterlang.com/
    Publication date and place
    Bern, 2018
    Series
    Beitraege zum Controlling, 4
    Classification
    Accounting
    Sales and marketing management
    Pages
    329
    Rights
    https://creativecommons.org/licenses/by/4.0/legalcode
    • Imported or submitted locally

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    • If not noted otherwise all contents are available under Attribution 4.0 International (CC BY 4.0)

    Credits

    • logo EU
    • This project received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 683680, 810640, 871069 and 964352.

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