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dc.contributor.editorLarsen, Eirinn
dc.contributor.editorMoss, Sigrun Marie
dc.contributor.editorSkjelsbæk, Inger
dc.date.accessioned2021-05-21T15:36:35Z
dc.date.available2021-05-21T15:36:35Z
dc.date.issued2021
dc.identifierONIX_20210521_9781000408188_6
dc.identifier.urihttps://library.oapen.org/handle/20.500.12657/48771
dc.description.abstractThis book explores how gender equality, a central part of the Nordic imaginary, is used in the political communication of Nordic states. The analyses presented move beyond conventional images and discourses of Nordic gender- and women-friendliness by critically investigating how and to what extent gender equality serves nation-branding in the Nordic region. Nation-branding is an unescapable part of globalisation, which is a market-oriented process dominated by the West and predicated on the creation of winners and losers. Hence, efforts to strengthen the national brand or reputation of specific Nordic countries with the aid of gender equality as a political and symbolic value inevitably help to reinforce already established global hierarchies where the Nordics play the role of moral superpower. This book comprises scholars from various fields of specialisation, and provides evidence and understanding for the growing interaction between gender-equality policies and nation-branding in all five Nordic countries. It does so by exploring a variety of policy fields and issues including women’s rights, foreign policy, rape and legislation, female quotas and business policies, in addition to the index industry. The rise of the global indexes has reproduced forceful images of the Nordic countries as frontrunners of gender equality, which indeed help the Nordic countries to further position themselves as ‘best at being good’. This book will be of great interest to students and scholars of Nordic gender equality in political science, sociology, law, criminology, political psychology and history, as well as those interested in nation branding, Nordic studies and exceptionalism. The Open Access version of this book, available at http://www.taylorfrancis.com/books/e/9781003017134, has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives 4.0 license.
dc.languageEnglish
dc.relation.ispartofseriesRoutledge Studies in Gender and Global Politics
dc.subject.classificationbic Book Industry Communication::J Society & social sciences::JP Politics & government
dc.subject.classificationthema EDItEUR::J Society and Social Sciences::JP Politics and governmenten_US
dc.subject.otherbusiness politics
dc.subject.otherexceptionalism
dc.subject.otherfemale quotas
dc.subject.otherfeminism
dc.subject.otherforeign policy
dc.subject.otherGender
dc.subject.otherinterdisciplinary
dc.subject.otherNordic
dc.subject.otherNordic studies
dc.subject.otherwomen's rights
dc.titleGender Equality and Nation Branding in the Nordic Region
dc.typebook
oapen.identifier.doi10.4324/9781003017134
oapen.relation.isPublishedBy7b3c7b10-5b1e-40b3-860e-c6dd5197f0bb
oapen.relation.isFundedByUniversity of Oslo
oapen.relation.isbn9781000408188
oapen.relation.isbn9781003017134
oapen.relation.isbn9780367692933
oapen.relation.isbn9780367861353
oapen.imprintRoutledge
oapen.pages232
peerreview.anonymitySingle-anonymised
peerreview.idbc80075c-96cc-4740-a9f3-a234bc2598f1
peerreview.open.reviewNo
peerreview.publish.responsibilityPublisher
peerreview.review.stagePre-publication
peerreview.review.typeProposal
peerreview.reviewer.typeInternal editor
peerreview.reviewer.typeExternal peer reviewer
peerreview.titleProposal review
oapen.review.commentsTaylor & Francis open access titles are reviewed as a minimum at proposal stage by at least two external peer reviewers and an internal editor (additional reviews may be sought and additional content reviewed as required).


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