Comunicare l’Università di Firenze : Percorsi, sperimentazioni e prospettive

dc.contributor.editor	SORRENTINO, CARLO
dc.date.accessioned	2022-05-31T10:23:03Z
dc.date.available	2022-05-31T10:23:03Z
dc.date.issued	2014
dc.identifier	ONIX_20220531_9788866556190_469
dc.identifier.issn	2704-5846
dc.identifier.uri	https://library.oapen.org/handle/20.500.12657/55185
dc.language	Italian
dc.relation.ispartofseries	Proceedings e report
dc.title	Comunicare l’Università di Firenze
dc.title.alternative	Percorsi, sperimentazioni e prospettive
dc.type	book
oapen.abstract.otherlanguage	The volume presents the main results of the first two years of activity of the Laboratorio di comunicazione (Communication Laboratory) of the University of Florence, which brings together knowledge, skills and professionalisms operating within the Florentine University on the themes of institutional communication. Six contributions resulting from as many research paths, coordinated by Gaetano Aiello, Marco Biffi, Simone Guercini, Giuseppe Lotti, Saverio Mecca, Carlo Sorrentino and Luca Toschi, aimed at analysing the institutional identity of the University, its reputation in the various stakeholders, the paths of defining a clear coordinated image, the appropriateness of the language used.
oapen.identifier.doi	10.36253/978-88-6655-619-0
oapen.relation.isPublishedBy	bf65d21a-78e5-4ba2-983a-dbfa90962870
oapen.relation.isbn	9788866556190
oapen.relation.isbn	9788866556220
oapen.relation.isbn	9788866556251
oapen.relation.isbn	9788892735125
oapen.series.number	100
oapen.pages	170
oapen.place.publication	Firenze