Country of Origin Effect in International Business
Strategic and Consumer Perspectives
dc.contributor.editor | Witek-Hajduk, Marzanna K. | |
dc.contributor.editor | Grudecka, Anna | |
dc.date.accessioned | 2023-10-16T07:58:51Z | |
dc.date.available | 2023-10-16T07:58:51Z | |
dc.date.issued | 2024 | |
dc.identifier.uri | https://library.oapen.org/handle/20.500.12657/76815 | |
dc.description.abstract | COO, consumer ethnocentrism, country of origin, country of origin effect, international marketing | en_US |
dc.language | English | en_US |
dc.subject.other | COO, consumer ethnocentrism, country of origin, country of origin effect, international marketing | en_US |
dc.title | Country of Origin Effect in International Business | en_US |
dc.title.alternative | Strategic and Consumer Perspectives | en_US |
dc.type | book | |
oapen.relation.isPublishedBy | 7b3c7b10-5b1e-40b3-860e-c6dd5197f0bb | en_US |
oapen.relation.hasChapter | b095dad7-e42c-463d-bda5-9295cb9df2bb | |
oapen.relation.hasChapter | a7fe14c7-4ae0-410c-adea-77195ec0ae19 | |
oapen.relation.isbn | 9781032537870 | en_US |
oapen.relation.isbn | 9781032537900 | en_US |
oapen.relation.isbn | 9781003413639 | en_US |
oapen.imprint | Routledge | en_US |
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