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        Oltre i confini

        Le imprese “leggere” italiane e i mercati internazionali nel XIX e XX secolo

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        Contributor(s)
        Mellinato, Giulio (editor)
        Prosperi, Laura (editor)
        Varini, Valerio (editor)
        Language
        Italian
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        Abstract
        The book investigates some aspects of the Italian economic development looking at some usually forgotten cases of international success: the small-medium enterprises specialized in “light” productions, such as food, beverages, and apparel. These firms have shown a peculiar ability to adapt, in order to cope with the instabilities of the international markets, modifying both their organization and their business strategies, elaborating an unusual entrepreneurial style, more attentive to the resources, constraints and vulnerabilities of the context.
        URI
        https://library.oapen.org/handle/20.500.12657/53632
        Keywords
        Business history, Enterpreneurship, Italian brands, Made in Italy, History of Food and Beverages, Italy, 20th Century
        ISBN
        9788835132905, 9788835132905
        Publisher
        FrancoAngeli
        Publisher website
        https://www.francoangeli.it/Home.aspx
        Publication date and place
        Milan, 2021
        Series
        Geostoria del territorio,
        Classification
        History and Archaeology
        20th century, c 1900 to c 1999
        Economic history
        Pages
        253
        Rights
        https://creativecommons.org/licenses/by-nc-nd/4.0/
        • Imported or submitted locally

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        License

        • If not noted otherwise all contents are available under Attribution 4.0 International (CC BY 4.0)

        Credits

        • logo EU
        • This project received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 683680, 810640, 871069 and 964352.

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