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dc.contributor.authorLam, Celia
dc.contributor.authorRaphael, Jackie
dc.date.accessioned2022-10-13T10:29:49Z
dc.date.available2022-10-13T10:29:49Z
dc.date.issued2022
dc.identifier.urihttps://library.oapen.org/handle/20.500.12657/58596
dc.description.abstractThis comprehensive work presents a thorough exploration of celebrity ‘bromances,’ interrogating how bromances are portrayed in media and consumed by audiences to examine themes of celebrity persona, performativity, and authenticity. The authors examine how the performance of intimate male friendships functions within broadly ‘Western’ celebrity culture from three primary perspectives: construction of persona; interactions with audiences and fans; and commodification. Case studies from film and television are used to illustrate the argument that, regardless of their authenticity (real or staged), bromances are useful for engaging audiences and creating an extension of entertainment beyond the film the actors originally sought to promote. The first truly interdisciplinary study of its kind, this book will be of great interest to scholars and students of communications, advertising, marketing, Internet studies, media, journalism, cultural studies, and film and television.en_US
dc.languageEnglishen_US
dc.relation.ispartofseriesRoutledge Research in Cultural and Media Studiesen_US
dc.subject.classificationbic Book Industry Communication::K Economics, finance, business & management::KJ Business & management::KJS Sales & marketing::KJSP Public relationsen_US
dc.subject.classificationbic Book Industry Communication::A The arts::AP Film, TV & radioen_US
dc.subject.classificationbic Book Industry Communication::A The arts::AP Film, TV & radio::APT Televisionen_US
dc.subject.classificationbic Book Industry Communication::J Society & social sciences::JF Society & culture: general::JFS Social groups::JFSJ Gender studies, gender groupsen_US
dc.subject.classificationbic Book Industry Communication::F Fiction & related items::FX Graphic novels::FXA Graphic novels: Mangaen_US
dc.subject.otheradvertising;authenticity;branding;bromances;Celebrity;celebrities;fandom;fan studies;film;Hollywood;masculinities;masculinity;media;personas;television;X-menen_US
dc.titleCelebrity Bromancesen_US
dc.title.alternativeConstructing, Interpreting and Utilising Personasen_US
dc.typebook
oapen.identifier.doi10.4324/9781003093329en_US
oapen.relation.isPublishedBy7b3c7b10-5b1e-40b3-860e-c6dd5197f0bben_US
oapen.relation.isFundedBydba57eeb-9289-489c-b530-04dfd840adeeen_US
oapen.relation.isbn9780367553982en_US
oapen.relation.isbn9780367554002en_US
oapen.relation.isbn9781000570731en_US
oapen.imprintRoutledgeen_US
oapen.pages159en_US
oapen.remark.publicFunder name: University of Nottingham Ningbo China


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