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        Neue Medien – neue Formate

        Ausdifferenzierung und Konvergenz in der Medienkommunikation

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        Contributor(s)
        Bucher, Hans-Jürgen (editor)
        Gloning, Thomas (editor)
        Lehnen, Katrin (editor)
        Language
        German
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        Abstract
        Der gegenwärtige Medienwandel vollzieht sich nicht nur innerhalb einzelner Gattungen wie Fernsehen, Presse oder Rundfunk, sondern crossmedial. Dabei begünstigt die Digitalisierung eine Integration von Text, Bild, Video usw., wodurch neue multimodale Medien- und Kommunikationsformen innerhalb und außerhalb der klassischen Massenmedien entstehen. Der Band analysiert solche Formate (wie Google- Earth, Live-Ticker oder Fernsehformate im Handy-TV), entwickelt Theorien zur Multimodalität und zeigt, anhand welcher Methoden diese untersucht werden kann. https://creativecommons.org/licenses/by-nc-nd/4.0/
        URI
        https://library.oapen.org/handle/20.500.12657/86537
        Keywords
        Medien; Multimedia; Medienkommunikation; Mediengattungen; Kommunikationsformen; Medienentwicklung
        DOI
        10.12907/978-3-593-40981-8
        ISBN
        9783593409818
        Publisher
        Campus Verlag
        Publication date and place
        2010
        Series
        Interaktiva, Schriftenreihe des Zentrums für Medien und Interaktivität, Gießen,
        Pages
        410
        Rights
        https://creativecommons.org/licenses/by-nc-nd/4.0/
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        • If not noted otherwise all contents are available under Attribution 4.0 International (CC BY 4.0)

        Credits

        • logo EU
        • This project received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 683680, 810640, 871069 and 964352.

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