Strategic Communication – Contemporary Perspectives
| dc.contributor.author | Alghasi, Sharam | |
| dc.contributor.author | Conings Vanvik, Ester | |
| dc.contributor.author | Barland, Jens | |
| dc.contributor.author | Falkheimer, Jesper | |
| dc.contributor.author | Pedersen Dahlen, Øystein | |
| dc.contributor.author | Diers-Lawson, Audra | |
| dc.contributor.author | Grit Fredheim, Nanna Alida | |
| dc.contributor.author | Hiram Jensen, Helge | |
| dc.contributor.author | Johannessen, Magne | |
| dc.contributor.author | Kalsnes, Bente | |
| dc.contributor.author | Karlsen, Faltin | |
| dc.contributor.author | Kavtaradze, Lasha | |
| dc.contributor.author | Krumsvik, Arne H. | |
| dc.contributor.author | Nilsen, Anders | |
| dc.contributor.author | Pettersen, Lene | |
| dc.contributor.author | Blytt Sandstad, Bård | |
| dc.contributor.author | Laumb Stampe, Peder | |
| dc.contributor.author | Valaker, Sigmund | |
| dc.contributor.author | Merete Viken, Tonje | |
| dc.contributor.editor | Alghasi, Sharam | |
| dc.contributor.editor | Conings Vanvik, Ester | |
| dc.contributor.editor | Barland, Jens | |
| dc.contributor.editor | Falkheimer, Jesper | |
| dc.date.accessioned | 2024-05-30T11:36:20Z | |
| dc.date.available | 2024-05-30T11:36:20Z | |
| dc.date.issued | 2024 | |
| dc.identifier.uri | https://library.oapen.org/handle/20.500.12657/90654 | |
| dc.description.abstract | Strategic communication is emerging as a widespread professional field. When communication is strategic, the aim is purposeful impact. In society, politics, civil society and markets, new techniques and practices are being developed for communication to achieve such impact. Strategic Communication – Contemporary Perspectives explores those changes. In sum, these 10 chapters offer a range of perspectives illustrating contemporary trends in the field of strategic communication. Researchers at the Department of Communication at Kristiania University College, along with external co-authors, have written this scientific anthology aimed at research colleagues and others interested in keeping current on trends in strategic communication. | en_US |
| dc.language | English | en_US |
| dc.subject.classification | thema EDItEUR::G Reference, Information and Interdisciplinary subjects::GT Interdisciplinary studies::GTC Communication studies | en_US |
| dc.subject.classification | thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJP Business communication and presentation | en_US |
| dc.subject.classification | thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJM Management and management techniques::KJMB Management: leadership and motivation | en_US |
| dc.subject.classification | thema EDItEUR::K Economics, Finance, Business and Management::KJ Business and Management::KJC Business strategy | en_US |
| dc.subject.other | societal aspects of communcations, market logic, business logic, organization, leadership, strategic communications | en_US |
| dc.title | Strategic Communication – Contemporary Perspectives | en_US |
| dc.type | book | |
| oapen.identifier.doi | 10.23865/noasp.208 | en_US |
| oapen.relation.isPublishedBy | bf7b42a4-6892-42e3-aaf8-8f32c8470a8b | en_US |
| oapen.relation.isbn | 9788202781385 | en_US |
| oapen.relation.isbn | 9788202836665 | en_US |
| oapen.relation.isbn | 9788202836672 | en_US |
| oapen.relation.isbn | 9788202836689 | en_US |
| oapen.pages | 247 | en_US |
| oapen.place.publication | Oslo | en_US |
| oapen.remark.public | Funder name: Kristiania University College |
