We are currently working on migrating the OAPEN Library to the CERN Data Center. During this time, no new titles will be added to the Library or current titles will be updated.
Thank you for your patience!
Die Fabrikation von Kreativität
Organisation und Kommunikation in der Mode
Author(s)
Nyfeler, Judith
Collection
Swiss National Science Foundation (SNF)Language
GermanAbstract
How is creativity created in fashion? Judith Nyfeler examines the actors involved along with their specific organizational methods (routines, technologies, projects, cooperations) and linguistic expressions (narratives, shows, storytelling). It turns out that instead of constantly renewing, variants are formed, whereby the formal facade of creativity and the operative activities of production are organizationally resolved from each other. The formation of variants is enhanced by language elements, which are always worked on, which in turn represents the basis for change as well as stability in fashion. Wie wird Kreativität in der Mode hervorgebracht? Judith Nyfeler untersucht die daran beteiligten Akteure samt ihrer spezifischen Organisationsweisen (Routinen, Technologien, Projekte, Kooperationen) und sprachlichen Ausdrucksformen (Narrative, Shows, Storytelling). Dabei zeigt sich: Anstatt sich ständig zu erneuern, werden Varianten gebildet, wodurch die formale Fassade der Kreativität und die operativen Aktivitäten der Produktion organisatorisch voneinander gelöst werden. Die Variantenbildung wird durch Sprachelemente verstärkt, die stets mitbearbeitet werden, was wiederum die Grundlage für den Wandel, aber auch die Stabilität in der Mode darstellt.
Keywords
Creativity; Organization Studies; Innovation; Creative Industries; Neo-institutionalism; Fashion Studies; Change; Variation; Language; Technology; Sociology of Organizations; Kreativität; Organisationsforschung; Innovationsforschung; Neo-Institutionalismus; Mode; Wandel; Variation; Sprache; Technologie; OrganisationssoziologieDOI
10.14361/9783839449929ISBN
9783837649925OCN
1135853983Publisher
Bielefeld University PressPublisher website
https://www.bielefeld-university-press.org/Publication date and place
Bielefeld, 2019Imprint
transcript Verlag - Bielefeld University PressSeries
Sozialtheorie,Classification
Organizational theory and behaviour