Chapter Convincing fashion consumers to go green
A brand communication problem?
DownloadAbstract
Industrial / commercial art & design
Keywords
Fashion, Sustainability, Communication, Brands, Social MediaDOI
10.26530/9789401496476-029ISBN
9789401496476, 9789401496476Publisher
Academia PressPublisher website
https://www.academiapress.be/nlPublication date and place
Ghent, 2023Classification
Product design
Fashion & textiles: design
Sustainability